**About BYD**
Our Purpose is to
***build a zero-emission future that reconnects humanity with nature.***
We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team.


BYD is a leading, high-tech multinational, based in Shenzhen, China. Operates in four core fields of IT, automotive, new energy, and rail transit and employs over 300,000 people worldwide. As a global pioneer in New Energy Solutions BYD is dedicated to building a zero-emission ecosystem.


**Key Responsibilities:**

- Community Content Planning & Publishing

Develop and execute community content plans aligned with brand and business objectives


Create, localize, and publish engaging content (posts, announcements, campaigns, feature guides, etc.) within the APP community


Coordinate with regional and HQ teams to ensure content consistency and localization relevance



- Community Moderation & Quality Management

Review, moderate, and approve user generated content to ensure community guidelines and quality standards are met


Identify highquality posts and users, curate featured content, and promote positive community culture


Monitor community sentiment, trends, and user feedback, and provide actionable insights



- High-Value User Identification & Incubation

Identify potential KOLs / KOCs / super users within the community based on content quality, engagement, and influence


Design and implement user nurturing mechanisms (badges, privileges, recognition, campaigns, etc.)


Maintain long-term relationships with core users to strengthen loyalty and advocacy



- Community Feature Optimization & Setup

Participate in the design, optimization, and iteration of community functions and user journeys


Collect user feedback on community features and collaborate with product/UX teams to improve usability and engagement


Support new community sections, functions, or pilot programs during setup and rollout



- Data & Performance Tracking

Track and analyze key community metrics such as activity rate, content engagement, user growth, and retention


Prepare regular reports and optimization suggestions based on data and operational insights


**Requirements:**
Native or fluent local language, with good command of English (written and spoken)


2+ years of experience in community operations, content operations, social media, or digital marketing


Strong understanding of online communities, user behavior, and content ecosystems


Experience with APP-based communities, forums, or brand-owned platforms is a strong plus


Excellent content judgment and sensitivity to high-quality user-generated content


Strong communication, coordination, and execution skills


Data-driven mindset with the ability to translate insights into action


**Nice to Have**
Experience in automotive, technology, consumer electronics, or lifestyle brands


Familiarity with user growth strategies, KOC programs, or loyalty communities


Experience working in a cross-cultural or international organization


**Location:**
Milan


**Type of Employment:**
Full-time


Our goal is to build a zero-emission future that reconnects humanity with nature and a world of clean air. We are looking for talent to join this mission and make a positive impact in a diverse and dynamic world🌏.

Länk för att ansöka: https://it.linkedin.com/jobs/view/denza-after-sales-community-specialist-at-byd-europe-4396377783